Three closely related refinements of the approved Direction 1 mark, addressing the small-size legibility, internal-detail and monochrome failures identified by the Product Owner. Directions 2 and 3 are closed and no fourth direction has been created. Nothing here is canonical until Alex (alex@siteways.io) approves 1A, 1B or 1C.
Shown at 96px on Steel Mist and on Deep Chamber. Same construction grid, same stroke logic, three different answers to 'how does a vault door become a B'.
The circular vault-door silhouette is kept, but the door face is now the letter B itself: a heavy stem with two open counters, drawn as vault geometry rather than typed type. Internal detail is cut to four rim bolts at the cardinal points and a single centre-lock dot seated in the lower counter. Nothing else survives from the original mark.
The door face is solid and the B is carved out of it, together with a thin inset door edge, two seam ticks at top and bottom and four bolt points. The counters read as the door's viewing ports. Single-colour by construction — there is only ever one ink plus the surface.
Built at 16px first and then scaled up. One heavy ring, one heavy B, one handle bolt on the right edge. No rim bolts, no centre lock, no seams. Everything that could not survive a 16×16 grid was removed before anything else was drawn.
Every mark below is rendered at its true CSS pixel dimension against an 8px measuring grid. Nothing is scaled up inside a presentation card.
Full colour on both surfaces, both monochromes, one-colour print and the high-contrast accessibility version. Each treatment is shown at 64px and again at 24px, because a treatment that only works large is not a treatment.
Visual-similarity assessment only. No trademark search has been performed and no trademark clearance is claimed or implied; a registry search by counsel is required before the mark is filed or used commercially.
No repeating teeth; bolts sit at four cardinal points only and are rounded, not radial teeth.
Open ring with an interrupted rim, not a filled disc with relief.
No concentric inner rings and no iris blades; the interior is a letterform.
Circular navy-and-blue marks are common in finance; the bolts and the B carry the differentiation.
Circular door rather than the ubiquitous rounded-square safe body.
No ascender/descender bars through the stem and no orange disc.
Bobby ID's institutional navy is shared deliberately; the circular bolted door is unique to Vault.
Solid face, no teeth or radial slots.
Filled disc with a knockout capital letter is the dominant token-logo pattern. Main argument against making 1B canonical.
No aperture geometry.
Solid blue roundel is a common retail-bank app icon shape.
Reads as a door face, not a safe body.
Mitigated by the absence of vertical bars through the stem and by the cool blue rather than orange, but the silhouette family is the same.
No solid roundel currently in the ecosystem.
One protrusion, not a repeating ring.
Open ring, not a filled token.
No concentric structure.
Circled-monogram marks are extremely common in banking and insurance identity.
Not a safe body.
Different construction entirely.
A circled letter is the most likely shape to collide with a future Bobby sibling mark; reserve the pattern if 1C is chosen.
Spelling is fixed as “Bobby Vault”. Lockups are shown with the recommended refinement 1A; the same construction applies to 1B and 1C if either is approved instead.
ENCRYPTED VAULTS is not made canonical. Recommendation: use PRIVATE DIGITAL VAULTS as the interim descriptor on the primary logo, and no descriptor everywhere else.
The encryption architecture has not been designed, implemented or reviewed. Using it now would be a decorative promise, not a description. Hold it as a candidate for the moment client-side encryption is implemented and independently verified.
'Secure' is an unfalsifiable marketing adjective. Safe legally, weak informationally.
Describes the access model — private by default, shared only on explicit grant — which the product will genuinely implement from day one. Recommended interim descriptor.
Recommended for the /console lockup, mobile lockup, favicon and app icon regardless of which descriptor is chosen for the primary logo.
WCAG 2.2 ratios computed from the approved hex values. Failing combinations are listed explicitly with the correction applied.
| COMBINATION | RATIO | VERDICT |
|---|---|---|
| Vault Navy #102A43 wordmark on Steel Mist | 12.52:1 | AAA |
| Steel Mist #E8EEF3 wordmark on Deep Chamber | 15.53:1 | AAA |
| Steel Mist #E8EEF3 wordmark on Vault Navy | 12.52:1 | AAA |
| White descriptor on Deep Chamber | 18.17:1 | AAA |
| Security Blue #1F6FA9 wordmark on Steel Mist | 4.60:1 | AA normal text |
| Protected Cyan #2A8FA3 descriptor on Deep Chamber | 4.81:1 | AA normal text, not AAA |
| White on Security Blue (button lockup) | 5.38:1 | AA normal text |
| Vault Navy #102A43 wordmark on Deep Chamber | 1.24:1 | FAILS — corrected, prohibited |
| Protected Cyan #2A8FA3 descriptor on Steel Mist | 3.23:1 | FAILS body text — corrected to Vault Navy |
| Security Blue #1F6FA9 wordmark on Vault Navy | 2.72:1 | FAILS — corrected to Steel Mist |
| Protected Cyan #2A8FA3 on Vault Navy | 3.87:1 | Large/UI only, never body text |
1A is the only refinement that fixes the reported failures without introducing a new one. It keeps the circular vault-door silhouette and the restrained centre lock that were approved, removes the mechanical density that produced the gear and lens readings, and states the B in vault geometry rather than dropping a typed letter into a ring. 1B has the strongest presence but carries an elevated coin/token collision risk that is the precise category Bobby Vault must not be mistaken for while it stores crypto recovery information. 1C is the best pure 16px performer, but its vault meaning rests on one bolt, and at large sizes it is a circled letter. 1A holds at 16px, holds at 128px, and holds in one ink.
Phase 0 is not marked complete. No refinement is canonical.
Alex — please approve one of 1A, 1B or 1C as the canonical Bobby Vault beeldmerk, and confirm the descriptor decision (recommended: Private digital vaults on the primary logo, none elsewhere). Reply with the refinement code. Work on the production vault stays gated until you do.